In the heart of Rockingham County, a sweep of purple fields greets visitors at White Oak Lavender Farm & Purple Wolf Vineyard. This family-run farm has become one of the area’s most memorable stops, where guests can enjoy fragrant lavender, sip local wine, and learn how agriculture and tourism can grow together.

Rockingham County is proud to celebrate the grand opening of Virginia’s very first Buc-ee’s. This major development not only introduces a beloved travel center to the region but also brings significant economic, workforce, and community benefits that will positively impact Rockingham County for years to come.

Tucked into the Massanutten Mountain range, Endless Caverns isn’t just a destination—it’s a journey into the living history and natural beauty of Rockingham County. From its underground chambers to its star-filled skies, this hidden gem offers a rare blend of adventure, peace, and connection with nature.

Few places capture the blend of history and modern innovation in Rockingham County quite like Cave Hill Farm Bed and Breakfast and Cave Hill Farms Brewery. These two businesses, both deeply rooted in the land and legacy of McGaheysville, offer visitors a glimpse into the past while embracing the energy of the present.